AI Cafe: The New Physics Of Brand Visibility: How AI Decides What To Recommend

AI Cafe: The New Physics of Brand Visibility: How AI Decides What to Recommend A conversation on the new physics of brand visibility — what determines whether an AI model surfaces your company or your competitor's when a buyer asks for a recommendation. Drawing from Dakota Nunley's work leading Authority Strategy at Product.ai, this talk unpacks how LLMs actually choose what to cite — and what founders can do right now to engineer their way into those answers. In this talk: why citation share is becoming the most undervalued growth lever in commerce, what we've learned about the signals LLMs actually weight, and how a small team can compound authority faster than incumbents 10× its size — if they understand the work isn't SEO, it's something stranger. Agenda - AI Networking 8:45 - 9:30 am • Coffee and Socialize 9:30- 10:30 am • Talk and Presentation June 25th, 2026 Dakota Nunley Dakota Nunley is Director of Content & Authority Strategy at Product.ai, where he runs the content and AEO programs that keep the company visible as brand discovery shifts to AI. Before Product.ai, Dakota led organic growth at Udacity, built the first in-house writing team at The School of Greatness, and co-founded the content marketing agency Copy Buffs. His writing has appeared in Inc., Forbes, and Business Insider. 🔗 LINKEDIN Tess Fenn Tess Fenn is a community architect, brand strategist, and cultural curator who builds high-signal communities around bold missions. At Product.ai, she leads the growth of the Alpha Team community and serves as the company’s external voice and ambassador: finding, connecting with, and recruiting exceptional people who align with its culture, vision, and pursuit of truth in commerce. Her career spans community building, partnerships, storytelling, and social impact, from leadership roles at Beem.xyz and NCompass International to co-founding Global Gaming Initiative and Jukko. Across media, tech, and mission-driven ventures, her work has centered on using story, strategy, and human connection to bring meaningful ideas to life. 🔗 LINKEDIN ABOUT Product.ai Product.ai is building the Truth Layer for Commerce — verifying whether an AI product recommendation can actually be trusted. Product.ai stress-tests every product claim against physics, economics, and real-world evidence. https://product.ai ABOUT The KINN The KINN is a membership network, accelerator, and collaborative workspace for conscious entrepreneurs, based in Venice, CA. Running tailored inner development and business accelerator programs for startups, providing executive coaching, accountability, and access to a top-tier LA-based community of entrepreneurs, creatives, intrapreneurs, and investors. If you're interested in learning more about KINN Membership, please visit http://thekinn.co/apply ABOUT Nerdstage Communication training and high-impact events giving tomorrow a louder voice. Nerdstage hosts the Demo Day event series & the Nerdstage Podcast. If you're a builder turning hard problems into progress, you might be a fit for the Nerdstage Pitch Accelerator. Note: By attending this event, I hereby give my permission to the Horizon House LLC, their Releases, and to the photographer, my free and unlimited consent and permission to publish/broadcast, republish/rebroadcast or exhibit in the furtherance of their work, with or without identification of me by name, any photographs, videos or audios of myself, that have been obtained from my participation in KINN or Horizon Studio activities. I furthermore waive any and all claims for any compensation by reason thereof or for damages for reasons thereof. Water Provided by Alive Water Sourced from Opal Springs, a pristine volcanic aquifer in Oregon, this water is naturally alkaline, mineral-rich, and bottled in sacred glass to preserve its purity. Experience it the way nature intended. Sign up at https://alivewaters.com/KINN and use code KINN for 25% off.