Mobile conversion rate

Mobile conversion down? Find what broke.

Scan the phone journey for hidden CTAs, broken forms, intrusive overlays, slow loads, and failures that appear in mobile browsers while desktop tests still pass.

Free No install No credit card ~2 min

Device reports show the gap. Mimetic inspects the actual mobile experience, finds what blocks conversion, and writes the fix.

Built by a team from OpenAI Amazon Inflection AI
We showed them their true cost per booked demo was $1,415, not the $8.88 their dashboard reported, then rebuilt bidding around real revenue.
B2B SaaS ·
EXAMPLE FINDING High impact
A chat launcher covers the form's submit button

On smaller screens, the sticky chat control sits directly over the final submit button. Visitors finish every field but cannot complete the action they came to take.

Pipeline at risk
$18–42k/mo
Mobile visits affected
6,420
Conversion after fix ↑ +1.5%
Fix available · ready to ship

Why mobile conversion falls while desktop still looks healthy

Device-level conversion gaps usually live in the experience, not the audience. Responsive layouts can hide calls to action, overlays can cover controls, forms can fail under mobile keyboards, and third-party scripts can behave differently in constrained browsers.

Inspect real phone layouts

Find clipped content, covered buttons, unstable elements, and tap targets that desktop screenshots cannot reveal.

Test high-intent actions

Check forms, signup flows, cart steps, and navigation where a small mobile defect can erase the conversion.

Connect the gap to impact

Prioritize problems by affected mobile sessions and likely business value rather than cosmetic severity.

Frequently asked questions

Why is my mobile conversion rate lower than desktop?

Mobile visitors often encounter slower loads, smaller or hidden controls, intrusive overlays, difficult forms, browser-specific script failures, and more context switching. The device mix may differ too, so test the path before assuming lower intent.

How do I improve mobile conversion rate?

Start with the highest-intent mobile actions. Remove anything covering the primary CTA, shorten and test forms, improve rendering speed, verify browser behavior, and make the next step obvious on a small screen.